Practices & Specialities
Technology
Information and communications technology (ICT) continually advances, fuelled by incredible innovations. From the latest mobile entertainment trends and the social networking phenomenon to service-oriented architectures and on-the-fly software applications, these advances have the power to completely redefine the way we see and use technology, personally and professionally.
Converging information and communications sectors are not only the key enabler of all economic and political activity, but as such are a major focus of EU policies across the board, from telecommunications reform to anti-trust investigations to intellectual property protection and consumer protection.
Burson-Marsteller Brussels’ senior consultants each have more than 25 years’ experience in the evolving ICT policy market in Brussels. We provide companies in this sector with the legislative, communications and public affairs support and strategic advice that they require – whatever their specific challenge at EU or national level. We have helped clients achieve their legislative objectives, designed communications campaigns, facilitated outreach to other stakeholders in a policy debate, helped position client CEOs and provided media relations to reinforce public affairs objectives.
Contacts

Elizabeth de Bony
Director
Office: Brussels, Belgium
Email:
Elizabeth is a Director in the government relations team at Burson-Marsteller Brussels. She provides the day-to-day management of the ICT team advising clients on the impact of EU legislation on their operations, and providing strategic advice on positioning and lobbying. Read extended profile
Elizabeth is a Director in the government relations team at Burson-Marsteller Brussels. She provides the day-to-day management of the ICT team advising clients on the impact of EU legislation on their operations, and providing strategic advice on positioning and lobbying.
As Director of Research, she works with other sectors notably healthcare and financial services, and supplies intelligence on horizontal policy developments impacting multiple sectors such as intellectual property rights, competition and taxation.
Before joining Burson-Marsteller, Elizabeth worked for 20 years in Brussels as a journalist for Business Europe and the International Data Group News Service covering political, economic and legislative developments in the European Union institutions.

Peter Linton
Senior Advisor
Office: Brussels, Belgium
Email:
Peter Linton brings to Burson-Marsteller unique experience as an advisor to international corporations on European corporate strategy and political involvement. Based in Brussels since 1972, he is widely recognised for his ability to help companies understand and respond to the phenomenon of European integration, and for his long immersion in European policy and regulatory affairs as they affect corporate strategy and performance. Read extended profile
Peter Linton brings to Burson-Marsteller unique experience as an advisor to international corporations on European corporate strategy and political involvement. Based in Brussels since 1972, he is widely recognised for his ability to help companies understand and respond to the phenomenon of European integration, and for his long immersion in European policy and regulatory affairs as they affect corporate strategy and performance.
From 1977 through 1986, Linton served with Business International (BI), where he was responsible or advisory services to corporate executives with Europe-wide responsibilities, and for BI's support services to corporate public affairs executives in Europe. As Vice President and Director for Western Europe, he was further responsible for BI's published services for the region, most notably the weekly Business Europe.
In 1989 he co-founded Robinson Linton Associates together with John Robinson. Robinson Linton Associates became a unit of Burson-Marsteller in 1993.
Peter Linton has been particularly active in information and communications industry sectors, and has pioneered the creation of the "European Internet Foundation" (www.EIFonline.org), which bring together elected politicians, ICT sector and civil society leaders to share understanding, and experience of the digital revolution's impact on European societies and political systems. As a co-founder and Rapporteur of the highly influential Transatlantic Policy Network (TPN, ) in 1993, Linton has likewise become deeply involved in the development of political thinking in Europe on recasting Europe/U.S. relations to respond to new common challenges in the post cold-war world.